Discusses When to Schedule Social Posts

Everyday, there are constant trends of new content, news, and ideas. Larby Amirouche, a master of digital marketing and a visionary trendsetter, knows the different strategies and campaigns for digital marketing. One of it is social media marketing that incorporates posting, stories, hashtags, and so much more. it’s easy to get caught up in the day-to-day of managing multiple social media accounts. Some brands like Wendy’s and Merriam-Webster are known for their quick wit and ability to jump on the latest trending topics.

Regulate posting

Posting on social media sites is vital for the business’s page. But posting a lot of things doesn’t mean it is more efficient than posting fewer times. Research shows that effective posting does not mean a large amount of posts, but the regulation of posting. Posting more than the effective number can lessen the user’s attention on the posts of the brand.

Example, a user will give attention to the first two posts of the day, but if a brand posts 5 or more, the audience loses its attention because the posts were not regulated.

Consider the time of posting for the users

Depending on your target audience, wherever they are from, owners should consider the time when to post for the brand. The time difference between postings are also important. It is best to post at the start and end of the day. Why? Simply because users will be engaged when they wake up then also before they sleep. This means that they will remember the brand. If a business posted continuously without interval, the chances that users will see both postings is slim, which means it is not efficient for scheduled postings.

Consider the date for the posts

Date is also important for postings, on holidays, it is vital to post more because internet activity is higher than regular days. Not only that, weekends tend to have more audiences than working days. This means that the date and day of posting is important to consider for effectiveness. More posts should be made at weekends rather than weekdays.

The date of posting should also be inlign with the brand’s goals. Posting randomly is not efficient, it should have reason and meaning why it is posted on that day. Also, relevance plays an important role on the post. If there is a specific holiday, it is best to incorporate the holiday on the social media post to gather more attention.

Consider internet activity

Internet activity is critical for the success of a social media post. Knowing and understanding when the internet activity is at the all-time high can give the business insights and ideas on when to post on social media sites. This means the higher the internet activity at a certain time, the more the audience for the post.

Social media posts are as important as ads placed on social media sites. Larby Amirouche is a master of digital marketing campaigns, which means he knows the importance of social media posts as a social media marketing strategy. Knowing when to post can significantly help business owners achieve their goals and objectives for social media marketing.

Originally Posted: https://medium.com/larby-amirouche/larby-amirouche-discusses-when-to-schedule-social-posts-22b0534c7b64