Monday, November 2, 2020

Top 5 Best Application Development Tools

Here Larby Amirouche will give you his top 5 best tools for application development.

App development software is an application that helps the process of app development by providing functions like IDE, code-free developments, templates, API, data synchronization, and analytics.


Benefits of Application Development on Businesses Today

Before Larby Amirouche lists down the best application development tools, here are just some of the benefits you can enjoy when you decide to create an app for your business.

1. Strengthen customer engagement:

One of the best advantages of having a mobile app is better customer engagement. Your mobile app serves as a direct marketing channel between your businesses and your customers. This will allow you to have a more direct and effective communication.

There are endless possibilities within your mobile app, you can install and send push and in-app notifications to as many customers as possible.

Just make sure to create an important and relevant notification so your customers will get attracted. From there, you can establish brand loyalty that can lead to higher conversion rates.

2. Increase accessibility:

Another important benefit of mobile apps is that it improves business accessibility. Your audience can be updated on changes, discounts, new products and services first hand through your mobile apps.

Moreover, you can also establish strong relationships by offering special discounts for old customers all within the mobile app.

3. Provide value for customers:

As technology advances, your business should adapt. Rather than using the old-collection card, you can utilize your mobile app for loyalty programs.

You can still provide rewards for every purchase or surprise gifts from time to time for mobile app users. The result of this will be greater downloads and more return customers.

4. Transforming the retail experience

Similar to the previous benefit, having a mobile app enables your business to adapt in the technology, moreover, to the customers’ needs and expectations.

This business investment helps in transforming the retail experience by delivering of unique customer experience.

Also, mobile apps help to drive a digital process, cutting down on store cost and increasing profitability.

There are several modern businesses that are built and based mainly on mobile apps. This helps to reduce the overhead cost of building a physical store.

5. Build brand awareness and recognition

Entrepreneurs and marketers can treat mobile apps as blank billboard signs, as mentioned it provides the owner endless possibilities.

However, you keep in mind if your target audience will like it. Create and design an app that your audience will love and is true to your brand.

Think that your mobile app is a more accessible version of your website and physical store. The more you get your customers involved with your product and services via your mobile app, the higher chances they will patronize it.

In addition, mobile apps are still rare for small businesses, therefore, if you offer one it is automatically a huge advantage among your competitors.

It will be a surprise for most of your target customers and they most probably will appreciate your forward-thinking approach.

Larby Amirouche Lists Top 5 Best Application Development Tools

After learning the benefits of having a mobile app for your business, the next step is to develop it. Selecting the right app development tool can be a tricky process but Larby Amirouche already selected the top five for you.

1.  ASP.NET Zero:

The tool is a great recommendation to any software developer that uses .NET technologies. ASP.NET Zero simplifies development activities such as role management, UI localization, and exception handling.

In addition, this tool is also perfect for developers that are looking for an open source environment. ASP.NET Zero provides developers more customization features.

Speaking of features, ASP.NET Zero allows creation of  basic user interface (UI) for apps using ASP.NET’s Visual Studio extension.

It also develops single and multi-tenant architecture using the SaaS development kit. In addition, ASP.NET Zero provides customer tenant logos, CSS support, subscription and payment management, and database support.

Another feature of ASP.NET Zero is the creation of iOS and Android apps using Xamarin. It also manages the host and tenant hierarchy with a configurable settings management page. 

2. SpreadsheetWEB:

This tool is best for those who have little to no coding knowledge.

SpreadsheetWEB offers a drag-and-drop interface that helps build apps from MS Excel by adding drop-down menus and checkboxes and populating columns with data and query results. With this feature, this tool is mostly used in insurance, investment, and financial services industries.

Aside from the drag and drop feature, SpreadsheetWEB makes it easy for entrepreneurs to get started with ready-to-use, customizable stylesheets or upload one of your own.

Moreover, you can manage apps using a web interface. This tool lets you configure security options, manage user accounts, and access app data.

Lastly, SpreadsheetWEB saves user data into a web database from where you can view the data and share it with others.

3. IntelliJ IDEA:

IntelliJ IDEA is particularly handy for those businesses and developers that work with Kotlin, Groovy, Java, and Scala.

Aside from ASP.NET Zero, this tool is also an option for those looking for commercial development or an open source development environment.

IntelliJ IDEA is capable of automating your code compilation, packaging, tests, deployment, and other development activities.

Using this tool you can manage versions with version control systems such as Git, SVN, CVS, Mercurial, and Perforce.

IntelliJ IDEA also allows you to perform unit testing with an integrated development environment that supports test runners and coverage tools for major frameworks.

Moreover, you can get coding assistance with IntelliJ IDEA’s database tools.

4.  GitHub:

GitHub is recommended for all businesses, regardless of size. Similar to number one and three, GitHub is completely open source making it accessible to even small businesses with limited budget.

In addition, GitHub offers an Enterprise version that comes with advanced features suited to the needs of large businesses.

Other features of GitHub is the creation, testing, and deployment of apps with automated workflows. You can access and use workflows created by the developer community.

GitHub also keeps you updated by sending out security alerts about vulnerabilities in code through its advisory database.

5. Google Cloud Platform:

This tool is ideal for businesses of all sizes. It offers a wide range of integrations and features making it fit for independent developers and coders.

Google Cloud Platform builds, tests, and deploys apps in multiple languages and across development platforms such as Kubernetes and Firebase.

This tool also allows the owner to extend workflow and easily manage code by connecting to tools such as App Engine, Cloud Logging, Cloud Monitoring.

You can also track changes and the location and time of the change with Cloud Audit Logs using this particular tool.

Final Thoughts

Last few advice from Larby Amirouche for entrepreneurs, you should always check the user’s reviews when you are choosing app development tools.

These are unbiased opinions that can help you on your decision-making process.

Finally, Larby Amirouche wants you to know that do not be pressured on having a mobile app immediately especially when you are tight on budget and if your product and audience are not adept on this platform.

Friday, October 30, 2020

Turning Your Blog Into Profits

In today’s society more and more artists are making a decent living by channeling their passions. One of the top trends today is blogging, however, only a few bloggers know that they can turn this passion into a real business.

For an entrepreneur like Larby Amirouche, only the lucky ones are given the chance to work on their passion and earn money from it.

Here, Larby Amirouche will share some of the ways he saw bloggers used to earn money for their efforts.

If you are a blogger and you recently realize that you want to monetize, using a subscription or paid membership model rarely works. Know that not all people are willing to pay for content. Unless you have dedicated readers that find your content unique and valuable.

This blog will let you know what are other ways to monetize your personal blog.

Blog Content Suggestions

You can monetize your blog posts, if you just know what to do and what to write. Here are just suggestions of content you can make.

Traditional Blogs

Most bloggers just want to share their personal content or hobbies. Oftentimes, these blogs feature media - photo or video, that fits the piece of writing they created.

It is recommended that aspiring bloggers write about topics in which they have particular expertise. Moreover, you can use your personal social media accounts to promote your blogs.

Photo Blogs

Photo blogs also have words along with images, such as captions or words that complement the scene. However, unlike traditional blogs, this type of site focuses on images and visuals.

Video Blogs (Blogs)

You can repurpose your written content into videos to cater to a wider audience because not all of your targets are fond of reading. Moreover, pairing the two platforms helps grow connection. This is a popular type of content these days.

How to Turn Your Blog Into Profits by Larby Amirouche


Here are just a few ways on how you can turn your words into money.

Monetize Through Affiliate Programs

Affiliate programs/advertising is similar to any form of text, video or banner advertising. You are being paid when you place an advertisement for a service, product or company on your blog.

Whether it is product reviews, photos, or video playing on your page, it is part of affiliate marketing.

However, the thing that makes affiliate program ads different is the requirement that your visitors click the particular ad and leads to a sale resulting from that action.

When a click-through from the ad happens, and then a sale is made, you'll earn a predetermined commission on that sale.

Start Merchandising Your Brand

If you already established your personal blog and brand, you can use your logo and print it on mugs, T-shirts, mouse pads, or other items. There is a high chance that your soli blog followers will avail this branded merchandise from your blog.

Once your followers avail this merchandise, it will help your promotions or free and you can earn you some extra money because people will avail your products.

If you have no idea what to do and what merch to sell, there are on-demand branding service providers out there that can help you.

They provide a variety of items that are basically blank canvases for your logo, brand or funny quip.

Selling Display Ad Space

Display ads are a classic way to earn a profit on your site. Although this is not the most profitable choice, you can always make a decent amount of money especially if you already have a large number of followers.

Speaking of followers, advertisers will pay good money to place their ads on your site if they see there is a huge amount of traffic on your site and if their target market visits your site.

If you are a newbie blogger, it is recommended that you sign for Google's AdSense or any similar service from other search engines.

On the other hand, if you own a more established blog site and you want to make more money, you might want to consider ad networks.

Ad Networks

Advertising networks is one of the oldest ways to advertise since the world across the Internet has begun. However, ad networks had a breakthrough on relevant textual advertising since the discovery of popular bloggers and website publishers.

Offer Different Products and Services

Probably this is one of the great options for how you can generate your income from blogging. Use your website to promote your services. You can also write blog posts about it.

You can offer your service to freelance clients. You can coach aspiring bloggers, sell e-books, and other digital marketing needs like web, SEO, and social media copywriting services.

However, you will always need to be reminded that only offer those services that you have expertise in.

You cannot offer everything especially if you cannot accommodate. This will leave a bad reputation for your blog site.

Final Thoughts

Some bloggers think that monetizing their pages is complicated but in reality, there are several easy ways to do it.

For Larby Amirouche, planning to take your blogging from a hobby into an actual business is exciting. It is a mixture of your passion and your profession.

These tips from Larby Amirouche might not be all effective for your site. You can at least try one approach and see where it will take you. 

Originally Posted: https://vocal.media/journal/larby-amirouche-on-turning-your-blog-into-profits

Thursday, October 29, 2020

How to use Google My Business for SEO

 For an entrepreneur like Larby Amirouche, being visible across Google is a great opportunity to drive sales and meet new potential customers. Aside from ranking on the SERPs, being listed as an actual business is an advantage. 

Larby Amirouche realized that there are other ways to maximize his business’ presence across the popular search engine. 

He learned that claiming and optimizing his Google My Business listing can help him to gain more local and new leads which help him improve his existing marketing strategies. 

Here, you will learn more about maximizing your free Google My Business listing and how it can help you boost your online presence and increase your sales conversion.


What Is Google My Business?

Google My Business is another free tool that this tech giant created for users. It is a one-stop-shop where you can perform almost everything from managing how your business will look up to performing SEO. 

This essential tool can help you adjust how your business will look like on Maps, the Knowledge Graph, Google+, also on organic search results.

Moreover, it is treated as an online business directory. You can find all the necessary business information from different companies, local and international. 

Keep in mind that your Google My Business profile is a representation of who you are so it is recommended that you keep every detail you put accurately. 

Also, we are all aware that Google indexes and crawls sites every time and Google My Business should be treated as an extension of your webpages. This also contributes to a ranking factor on Google’s SERPs.

Importance of Signing Up To Google My Business

A recent study shows that 45,000 anonymous local business listings appear when doing a Google search. This just proves that your presence on Google My Business is a great opportunity to get more views, clicks, and actions as a result of your localized content.

Here are other benefits you can get when you finally claim your Google My Business listing. 

  • With updated and detailed information, GMB helps you enhance your website ranking on SERPs. It will also show your business offerings as per the customers’ requirements.
  • It improves the listing of business in local search results. Google will trace the location of users and GMB will display your business listing based on the products and services you offer. 
  • Businesses with verified information on Google My Business are considered reputable by the customers. More credibility, more possible customers, more sales. 
  • You can engage with your customers through review. Responding to the customers’ reviews helps in strengthening the credibility of your business. Also, customers are satisfied when their concerns are heard and answered.

Larby Amirouche On How To Use Google My Business For SEO

Setting up a GMB profile is easy. You have to make an account and claim your business by filling out the necessary details. 

After Google has verified you receive a real-life postcard from Google sent to the address you listed. This card is the only proof you’re the owner of the business listed at the address.

Google also verifies via a phone call or an email. However, it is only possible for particular businesses. Google has a special page that helps you check your verification status.

Once verified, you can fill in all the necessary details and metrics, and data about your listing. This set of information includes the number of impressions, clicks, or subscribes over a particular period.

It will serve as an overview for you on how Google and customers alike see your business.

GMB has to work with your on- and off-site SEO efforts. 

Google My Business Ranking Factors

There are many factors GMB considers but here are just the three most important factors you need to consider

Relevance

This factor determines how well your business fits the search intent of the customer. You must be specific about your products and services, moreover, about your overall business. Vagueness doesn’t rank on Google. 

Proximity

Proximity is a well-known factor for ranking local businesses. You should know that you can’t rank on a location outside the city you are not listed to. 

Google works on which businesses to show in a local search. 

Google uses what’s known about the location of the searcher to present the most relevant local businesses. Therefore, it is suggested to create content that highlights your proximity for better ranking. 

Prominence

Prominence can be compared to engagements on social media. It is all about the activity around your listing. These activities could be the number of reviews, events, local content et cetera.

It also helps if you can get loads of quality links to your site. Also, you have to keep your listing updated with new photos and manage your reviews. 

7 Ways To Optimize Your Google My Business Listing

Here are ways on how you can optimize your GMB listing and increase your rankings on the SERPs. 

  1. It is more engaging and credible if you provide complete and accurate information about the business
  2. Similar to your website content, it is recommended that you use your chosen keywords in your Google My Business listing 
  3. Keeping your hours of operation up to date will drive more leads to visit your business. 
  4. Uploading photos to your listing will drive more traffic to your local business. Seeing actual photos and videos of you and your business make it more relatable. It is another way to humanize your brand. 
  5. Managing your reviews. Turn your negative reviews into advantages by addressing it. This practice can improve your Google My Business SEO strategy.
  6. Adding posts to your GMB listing can catch your audience’s attention and get them to engage with your content. This will drive more traffic to your website. 

Conclusion

Larby Amirouche describes Google My Business as a free, and easy to use marketing and advertising tool. GMB will help you boost your reach through SEO and will help you stand out among your competitors. 

If you are still looking for ways to gain more online traffic and presence, this is the perfect time to claim your GMB listing.

For Larby Amirouche, this is an essential tool just waiting to be grabbed by entrepreneurs.

Friday, October 23, 2020

Negotiating for Raise Your Job

People work for money unless it is a non-profit organization or charity. Which is why Larby Amirouche knows that salary is important for everyone. Especially if people can get a raise or get more profit from working. Larby Amirouche is a digital marketing expert and trendsetter that has more experience in hiring employees for a company. He has worked with so many people which is why he knows a lot when it comes to this.

Asking for a raise is fairly simple and easy to do unless you do not know any idea on how to do it or making mistakes in doing it. Here are some guidelines in asking for a raise from the company.


Negotiating For A Raise In Your Job


1. Know More About the Position:

People need to know more about the position if they want to have a raise. Research about it and consider options on how much an employee can get. Some people overestimate salaries which is why when they demand more, the company loses interest with the worker. It is crucial to understand how the company works and their pay structure in order to get the maximized salary for the role.

2. Be Considerate on how the Company is doing:

Even though the individual deserves a raise because of performance, one should still consider how the company is doing financially. If the company is not that stable at the moment, chances are the negotiation for the raise will fail. Know first if the company is stable financially, then ask for a raise. It is also a good thing to be considerate about the company’s stance as it could benefit the employee much later in his or her career.

3. Reflect on the accomplishments made for the position:

In asking a raise, the employees should know their accomplishments before asking for a raise. If the person never accomplished anything, then the company might even fire or terminate them because of the unjust compensation the employee is asking for. If the person has done so much more for the company, then it could be plausible to get a raise.

4. Target a Salary Range:

In asking for a raise, people should at least have a range of raise in salary in mind. Going in there and asking for random pay could be disastrous and can lead to termination. Asking for the right and justifiable amount can increase the negotiation leaning towards the raise.

5. Prepare A Presentation:

Preparing a presentation can increase the chances of having a raise. Make the presentation simple and concise to relay information to the employers. If the presentation is successful, it could help the employee get the raise he or she deserves. 

6. Practice with friends or family:

Practice makes perfect. Practice the presentation and interview with friends or family. One can research on the internet on how a meeting goes for negotiating a raise for a job. Then create an outline of how the conversation goes. Do not memorize the flow, instead just use it as a reference on how to answer certain questions, and be ready to improvise for other questions that should be in line with the company’s goals and objectives.

7. Schedule the Meeting:

Once the worker is ready, schedule the meeting with the people concerned about asking for a raise. It is important to schedule it way before the target date to get ready and make the necessary preparations for the meeting.

Larby Amirouche understands that people work to get a salary, and sometimes they want to ask more. Before doing so, he wants to remind employees of the guidelines above to ensure the guarantee of getting that raise deserved by the employee.

Originally Posted: https://www.allperfectstories.com/negotiating-raise-job/

Thursday, October 22, 2020

Highlights Marie Haynes Consulting Blog

As the digital platform gets more and more popular and accessible to most people, there is also an increasing number of people interested in the platform and the rankings Google implements.

Just like other Larby Amirouche, Marie Haynes was also just curious and very much interested in how Google algorithms work.


Who is Marie Haynes?

Marie Haynes or Dr. Marie Haynes is a veterinarian who found herself a career in digital marketing.

It all started more than a decade ago, similar to Larby Amirouche, Haynes just took the risk and started her digital marketing career. Haynes admitted that she always wanted to learn HTML. Therefore, she purchased a laptop and taught herself how to create a website.

Marie Haynes’ SEO Journey

Haynes says she loved being a veterinarian but she wanted to retire from her practice and she wanted to make websites for vets and help them to perform better on Google. However, she was clueless that her career will lead her to be an online marketing consultant.

As mentioned, Haynes already had a website however Haynes was not satisfied with the number of visitors her website gets every day. She describes her website as a good website but she reveals that she only gets 34 visits per day.

She sought help from other SEO enthusiasts and experts across SEO online forums. From there, Haynes learned how to create high-quality and valuable content. She also learned how to promote it so people will be more aware and consider linking to it and using it.

After a few more hard work and effort, Haynes started to see her website grow and she actually started to make money. From 34 visitors per day, now her site gains around 14,000 visitors per day. Asie from her own website, she also applied her knowledge to improve and get her husband’s website out there. Her husband’s real estate business exploded after she applied her techniques.

In 2012, while she was hanging out across SEO forums, she got interested in Google’s Penguin algorithm. She was curious about the concept because it was something that very few people seemed to understand back then.

Haynes dedicated a lot of time reading everything written about Penguin or Google penalties. After getting enough understanding of the concept, she started giving out advice related to it across online forums. From the advice and comments she gave, people started to ask her to take a look at their websites.

Haynes created her reports for these sites. She reviews the site’s analytics and gives my opinion on which algorithms were likely affecting their site. From there, Haynes’ career in online consultation skyrocketed. Later on, she started discussing a manual unnatural links penalty she received from Google. It took a while before it was resolved but she learned a lot from the experience.

Therefore, she shared it and began writing articles on Moz and Search Engine Watch about that particular penalty work. Aside from writing and giving out consultations, Haynes also trained several people to do this type of work so has her people to work on some of her client’s concerns.

Haynes has worked with many different kinds of websites since she began her career. She had clients from small business owners but to the more established ones asking her how to remove Google penalties.

Haynes has a great story to tell from being a veterinarian to being one of the top online consulting website owners.

Larby Amirouche Highlights Marie Haynes Consulting — Blog

Before Marie Haynes Consulting became so popular it was known as his Web Marketing.

Marie Haynes Consulting Blog is one of the most popular blogs. From giving out advice across online forums, Haynes brought her knowledge into writing blogs and giving an in-depth analysis of the trends across the digital marketing industry.

When you visit her blog, you will not be getting the usual how-to blog. You will get an actual report of the things you’ve been pondering about.

Aside from blogs, Marie Haynes also has a newsletter and a podcast.

Haynes says she is very proud of their newsletter which was launched way back in 2014. She gives frequent updates about Penguin or Panda algorithms. Also, if she learned something valuable from Google help hangouts, she always adds it to their newsletters.

She is proud that their newsletters are packed with information with at least 5000 words per release. Moreover, as the trend evolves, so is Haynes’ ways to reach out to her audience. She also launched a podcast where she talks about her thoughts on SEO and other current news. She releases a new episode every week.

Marie Haynes on The Mistakes She Committed as a Beginner in Digital Marketing

Based on an interview, these are the three things Marie Haynes committed when she was still starting out in digital marketing.

More Reading, No Time Doing

Her best tip for those who want to start a website is to create and start to create efforts to make it rank.

As a Canadian, Haynes compared SEO to hockey. She thinks that to be able to be good in SEO, you need to practice and play.

Not Hiring Sooner

If you want to boost your rankings it takes a lot of work so it will be better if you will consider hiring people who can give you assistance in making things happen.

She revealed that after she hired her staff her productivity and income have dropped slightly, but for only a short period, however, it has been growing ever since then.

Tried to Do Too Much

She recalls the days she decided to focus on just penalty work and diagnosing whether a site had been affected by an algorithm update like Panda or Penguin. She says that she spends hours just to deliver the clients’ concerns even though they are having a hard time dealing with it.

Now, if a client comes to Haynes with a job that is outside of their expertise she will refer them to others who are more knowledgeable about the concern.

For her, despite missing another client, in the long run it helped her to provide better service to her current clients, and give her a chance to improve the core things they do.

For Larby Amirouche, Marie Haynes journey is proof that if you really want a spot in this industry you should work for it.

You should dedicate time to learning, and seeking help from your colleagues. Of course, you should always execute and practice what you’ve learned.

Larby Amirouche thinks that anyone can be a great digital marketing practitioner and you can start by reading some valuable content from Marie Haynes Consulting — Blog.

Originally Posted: https://medium.com/larby-amirouche/highlights-marie-haynes-consulting-blog-1914a75dac15

Wednesday, October 21, 2020

Best Website Competitor Analysis Tools

 Normally, people ignore competition for some watching others and their progress can be a distraction. For these people, it can take their focus off of the important things which are their own progress and improvement.

However, for an entrepreneur like Larby Amirouche, competitor analysis is essential for every business.

Larby Amirouche thinks that analyzing a competitor’s websites can quickly give you ideas on how they run their marketing and how they structure their site to attract more prospects.

Although you can’t see their analytics as soon as you visit their site, there are competitor analysis tools that can give you fast and valuable insights.

Never underestimate every data that you can collect using these tools because these are all valuable in planning your next move for your business and other future decision-making.



Importance of Competitor Website Analysis

With today’s technology and the Internet, business owners have access to more information and better chances to be known to a larger base of prospective customers. However, some businesses still do not know how to maximize these opportunities.

Other than the minimal use of available data online, some new business owners also struggle to remain profitable because they don’t have any idea on how to operate.

As a solution to these concerns you can always do market research but aside from that, you can maximize your competitor’s website to get more information within your niche and identify which companies you are competing against.

These are just a few of the advantages in investing in a competitor website analysis.

You can always hire people to do it for you but there are also tools online you can use.

These tools can help you to make it easy to competitor’s information and there are a lot of tactics you can use once you learn how to navigate and get a sense of their online landscape.

There are tons of competitor website analysis tools out there that are not complicated for beginners. This will help you to quickly and efficiently assess their data and adapt better practices to your business.

As soon as you get the right tools, you automate the analysis and search within your competitor’s website and marketing efforts.

Another advantage of using a competitor website analysis tool is it does not require too much of your time when you want to spy on your competitors.

Factors to Consider When Evaluating Your Competitor’s Website

Keyphrases and Search Engine Rankings

Pay Per Click and Digital Advertising

Authority and Link Popularity

Social Media

Traffic

Technology



List of Best Website Competitor Analysis Tools According to Larby Amirouche

This list of website competitive analysis tools have different features, therefore, it is better to do further research or test some of these tools so you’ll know what can give you the most comprehensive analysis of your primary competitors.

SEMrush

Of course, SEMrush is at the top of this list. If you are still a beginner SEO specialist you must consider using this for your website competitor analysis.

This tool provides you both organic and paid search rankings for any website whether mobile or desktop. All you have to do is drop in the URL of your competitor.

SEMrush has free and paid versions. Users who opted to pay $99/month can enjoy advanced filters to find the most important phrases fast. Moreover, the paid version also allows you to access site audits, brand tracking and more.

The only downside to SEMrush is that it has so many features. It will take you a while to study and understand all of it to maximize your pay.

Alexa

For most marketers, Alexa is their most recommended competitive metrics and tool for website analysis. Alexa provides a number that some marketers obsess over. The “Alexa Rank” is an estimate of the popularity and ranking of every website globally and in every country.

Similar to SEMrush, Alexa has free and paid versions too.

Alexa has the “Audience Overlap Tool” which tells you which sites are your competitors. This also includes the phrases you’re competing for.

You can also get a quick analysis because all the data are organized in a table.

Alexa is also one of the few tools that include bounce rate, time on site and demographics to their analysis.

Moz/Link Explorer

Similar to SEMrush, this is also a popular website analysis tool. The Link Explorer was said to provide one of the most relevant competitive analysis.

This tool is famous because this tool provides and measures link popularity. They also use “Domain Authority” for their metric. The site with the higher authority is more likely to rank for more competitive phrases.

Moreover, this tool is also user-friendly. They also charge $99/month for the paid version.

Similar Web

SimilarWeb is one of the oldest and most trusted traffic estimators. You can easily analyze the data using this tool because it puts each website into a category and shows a category rank.

The free version is straightforward and gives you the top five ranking keyphrases within your niche. However, it is not ideal if you want to execute SEO.

One thing that this tool offers that others don’t is the top referring websites you are competing with. Another good thing about this, you can negotiate with the price of the paid version.

Ahrefs

This one only has a 14-day trial and paid version. However, if you consider signing up for Ahrefs you’ll have access to the largest database of keyphrases of any of these analysis tools.

Ahrefs also provides detailed reports with search volume, projected traffic, competition and SERP analysis. You can also maximize other reports for tracking keywords and links.

Overall, Ahrefs provides you power tools for serious SEOs.

Final Thoughts

Larby Amirouche thinks that availing competitor analysis tools is a great investment for a business especially to small businesses.

Larby Amirouche has been in the industry for over a decade and he learned that these online tools are definitely game-changers.

Originally Posted: https://vocal.media/journal/larby-amirouche-with-his-list-of-best-website-competitor-analysis-tools

Tuesday, October 20, 2020

Lessons To Learn from Arriana Huffington

 A woman of many talents, Arianna Huffington has been known for many things, but the most famous of them all have been an entrepreneur, author, politician, and most importantly, being a mother. Larby Amirouche, a digital marketing expert and trendsetter, wants to tell the story of an ordinary woman who did extraordinary things. All these different roles took her through various emotions and experiences, but she always emerged on top ready for the next chapter of her life with her wit and courage always intact.

Who is Arriana Huffington?

Arianna Huffington, born July 15, 1950 in Athens, Greece, the Greek American author and commentator, best known for creating The Huffington Post, a popular liberal Website offering news and commentary. Huffington started her political and journalistic career as a Republican and a proponent of small government and limited welfare. She contributed to the conservative journal National Review, and in 1994 she worked on her husband’s unsuccessful campaign for a U.S. Senate seat. 

In her coverage of the 1996 presidential election for the cable network Comedy Central, she was positioned as a conservative foil to lifelong Democrat Al Franken. For a time Huffington also wrote for the TV show Politically Incorrect, which was hosted by Bill Maher. In the late 1990s, however, Huffington’s place on the political spectrum began to shift to the left, starting with her opposition to U.S. intervention in the civil wars in the former Yugoslavia. She subsequently became active in numerous progressive causes, notably efforts to combat global warming.


Lesson to Learn from Arriana Huffington

She experienced a lot from the start of her career and where she is now, which is why she endorses exploring life lessons. Do not be inside the box, rather go outside the box and explore the world. This mentality is a great motivator as a person can gain more experience and perspective about life, which makes his or her opportunity wider.

If a person believes in something, they need to stand firmly on what they believe in, as long as it is for the good. This promotes credibility, stability, and responsibility for an individual, which will help their future.

Working is important, but taking a break from working is also vital. A person may be burned out after working so many hours, which can cause stress and anxiety, which hinders them to be productive on the upcoming days. Relaxing and detoxifying can create a stress-free attitude and can boost one’s morale to work again.

Much like number one, Arriana wants people to experiment. Being successful does not come from being too cautious, instead, a person should experiment with his or her passion. Find the right industry applicable for the skills and experience of the individual. Then they can find the best industry for them.

If needed, a person should redefine one’s self if it is not working according to the plan. Redefining one’s self does not mean changing everything about themselves, rather improving traits, attitude, or personality which gives off negativity.

Passion is key to success, as it moulds the legacy that the person will leave on society. Passion isn’t simply loving what they do, rather it is giving all the time, effort, and attention to something. It requires responsibility and commitment to be successful.

Much like taking a break, Arriana knows the importance of sleeping. After sleeping, an individual is more productive and can do a lot of things. It is also part of keeping a person healthy, which is needed for doing the things needed to be done for the day.

There are people who can’t accept criticism because of pride or ego. These people usually fail in life as they do not accept what should be improved about themselves. Accepting criticism means humility and can mean a big thing in changing someone’s life.

If there are experiences, people, and even things holding someone back, then it is time to let go and move on. Dwelling on the past experiences can hinder progression which is why Arriana wants people to go forward. If an aspect of a person’s life holds him or her back, she advises to remove that part of life and try to move on to progress.

Larby Amirouche knows these simple things to learn from Arriana Huffington makes a huge difference for a person’s life. Which is why Larby himself is very successful in what he does, because he himself acknowledges that these things will make a difference in everyone’s life.

Originally Posted: https://medium.com/larby-amirouche/lessons-to-learn-from-arriana-huffington-9cda91fe28e7